A Practical Guide to Custom Business Signs
Choosing the right signage can make a major difference in how your business is perceived and how easily it’s found. At Sign ID Solutions, we offer full-service signage support—from concept and design to manufacturing, permitting, installation, and ongoing maintenance. If you’re considering a custom sign, here are some basics to help you get started.
Why Go Custom?
A custom sign ensures your branding, location, and purpose are all clearly communicated to your customers. Whether you’re a retailer needing visibility on a busy street, or an office requiring directional signage inside a large building, a custom sign is tailored to fit your exact needs.
We offer options for all environments:
- Indoor and outdoor signage
- Illuminated or non-illuminated
- Architectural elements like monument or pylon signs
- ADA-compliant regulatory signage
- Vehicle and window graphics
You can explore all sign types we offer here.
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What to Consider When Choosing a Sign
There are a few things to think about when choosing a custom sign:
- Visibility: Will people be able to read your sign from the street or sidewalk?
- Lighting: Illuminated signs give 24/7 exposure, especially useful in low-light or high-traffic areas.
- Location: Exterior building signs may need permits—we can help with that.
- Durability: Depending on the weather and location, some materials are better than others. We’ll help recommend the right materials for your environment.
- Maintenance: Some signs need refreshing over time. We offer maintenance and LED retrofitting services if needed.
Getting Started
We start with a consultation to understand your needs and goals. From there, we handle everything: design, fabrication, and installation. If you already have a quote from another company, we also offer a price match within 90 days plus 20% off the difference.
We’ve worked with clients across sectors including retail, construction, healthcare, and education. For multi-location businesses, we also offer national signage services for consistent brand representation across branches.
Ready to get started? Contact us for a free consultation.
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